has said that it will boost storage limits
in its Hotmail web email service, a move
intended to counter similar steps taken by
rivals Google and Yahoo.
upgrade will increase Hotmail's free email
storage limits from 2MB to 250MB and its
paid email service, which costs $19.95 a year,
from 10MB to 2GB. The changes will begin in
these new offers, storage will not be an issue
for MSN Hotmail customers," Blake Irving,
corporate vice president of communication
services for MSN, said in a statement.
storage follows similar announcements from
Google and Yahoo. The storage boost started when
Google announced in April that it plans to
launch a new email service called Gmail that
will give people 1GB of storage for free. The
service has attracted some controversy, because
it will serve advertisements based on keywords
found in the text of peoples' email messages.
Google's initial steps into storage
increases countered the industry's trend to
charge extra for more memory. Over the past few
years, Yahoo and Hotmail have both taken steps
to decrease memory in hopes of convincing free
users to become paying subscribers.
this month, Yahoo launched its own upgrade
to 100MB for free users and 2GB for its paid
users. The company said the changes would make
email storage a "nonissue".
remain focused on what emailers want and need,
and people can expect to see a number of new
enhancements to Yahoo Mail in the coming
months," Yahoo spokeswoman Mary Osako said
in response to the Microsoft announcement.
Jeeves also plans to grant its email
subscribers more storage room. Earlier this
year, the search company acquired Internet
Search Holdings, including My Way, The Excite
Network and iWon.com, which all serve web
surfers with free email. Ask Jeeves plans to
give each of the sites' email subscribers 125MB
of free storage, up from an allottment of 3MB to
Microsoft said it will offer free antivirus
software to scan emails before they appear in a
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