GumGum FAQ

Answers to your most common questions about GumGum.

Quick, simple, and helpful information at a glance.

What is GumGum?
GumGum is a digital advertising platform that specializes in contextual and native advertising.
How do I sign up for GumGum?
You can sign up for GumGum by visiting their website and completing the registration process.
What kinds of ads does GumGum offer?
GumGum offers contextual and native ads, which are designed to blend in with the content on the website they are displayed on.
How do I create an ad on GumGum?
Once you have signed up for GumGum, you can create an ad by navigating to the "Campaigns" section and clicking "Create New Campaign."
How does GumGum target ads to specific audiences?
GumGum uses contextual targeting and machine learning algorithms to identify and target relevant audiences.
What is contextual targeting?
Contextual targeting involves placing ads on websites that contain relevant content to the product or service being advertised.
How does GumGum measure ad performance?
GumGum tracks a variety of metrics, including impressions, clicks, and conversions, to measure ad performance.
How do I track my GumGum ad campaign?
You can track your GumGum ad campaign by accessing the "Campaigns" section and viewing the analytics for each campaign.
What is the minimum budget for a GumGum ad campaign?
The minimum budget for a GumGum ad campaign is $10 per day.
Can I change my ad budget during a campaign?
Yes, you can change your ad budget at any time during your campaign by accessing the "Campaigns" section and clicking "Edit" next to the campaign you want to adjust.
How do I pay for my GumGum ad campaign?
You can pay for your GumGum ad campaign using a credit or debit card through their online payment system.
Can I cancel my GumGum ad campaign?
Yes, you can cancel your GumGum ad campaign at any time by accessing the "Campaigns" section and clicking "Cancel" next to the campaign you want to end.
What is the average cost per click for GumGum ads?
The average cost per click for GumGum ads is $0.20 - $2.00.
Can I target specific websites for my GumGum ad campaign?
Yes, you can target specific websites for your GumGum ad campaign by utilizing the "Site List" targeting feature.
How do I upload creative assets for my GumGum ad?
You can upload creative assets for your GumGum ad by navigating to the "Creatives" section and clicking "Add Creative."
Can I use animated images in my GumGum ad?
Yes, you can use animated images in your GumGum ad as long as they are 15 seconds or less and meet size requirements.
What happens if my GumGum ad doesn't receive any clicks?
If your GumGum ad does not receive any clicks, it will not be charged to your account.
Why was my GumGum ad rejected?
GumGum may reject ads that violate their ad policies or contain inappropriate content.
How can I get help with my GumGum ad campaign?
If you need help with your GumGum ad campaign, you can contact their customer support team through their website or by emailing [email protected].
What should I do if I am having trouble logging into my GumGum account?
If you are having trouble logging into your GumGum account, you can try resetting your password or contacting their customer support for assistance.
Why am I unable to see my GumGum ad on a specific website?
If you are unable to see your GumGum ad on a specific website, it may be due to the website's ad placement settings or your ad being outbid by another ad.
Why is my GumGum ad not receiving impressions?
There could be several reasons why your GumGum ad is not receiving impressions, such as targeting options or budget constraints. It is recommended to review your campaign settings and contact customer support for assistance.
Why is my GumGum ad not appearing in the top position on a website?
Your GumGum ad may not appear in the top position on a website if it is being outbid by other ads or if the website has specific ad placement preferences.
How can I improve the performance of my GumGum ad?
To improve the performance of your GumGum ad, you can consider adjusting your targeting options, increasing your budget, or creating more visually appealing ads.
Can I run multiple ads simultaneously on GumGum?
Yes, you can run multiple ads simultaneously on GumGum by creating separate campaigns.
Why am I not receiving any clicks on my GumGum ad?
There could be several reasons why you are not receiving clicks on your GumGum ad, such as targeting options, budget constraints, or a low-quality ad. It is recommended to review your settings and contact customer support for assistance.
How long does it take for a GumGum ad to be approved?
GumGum typically approves ads within 24-48 hours, but it may take longer during high-volume periods.
What is the maximum file size for creative assets on GumGum?
The maximum file size for creative assets on GumGum is 10MB.
Can I use third-party tracking pixels on my GumGum ad?
Yes, you can use third-party tracking pixels on your GumGum ad by placing the pixel in the "Tracking" section when creating your ad.